Marketing
Building awareness, generating demand, and shaping brand. Covers content marketing, demand generation, growth marketing, product marketing, brand, marketing operations, SEO/SEM, social media, communications/PR, events, developer relations/DevRel (when marketing-led), and community management.
Roles
The canonical roles within Marketing.
Product Marketing Manager
Drives go-to-market strategy, positioning, and messaging for products and solutions.
Growth Marketing Manager
Owns acquisition, activation, and retention funnels through performance marketing, lifecycle campaigns, and data-driven experimentation.
Field Marketing Manager
Plans and executes regional marketing programs, events, and campaigns that support sales pipeline generation.
Developer Relations & Advocacy
Engages developer communities through technical content, advocacy, and education to drive product adoption among technical audiences.
Events Marketing Manager
Plans and executes marketing events including conferences, field events, webinars, and sponsored experiences.
Brand & Communications Manager
Manages brand identity, public relations, corporate communications, media relations, and external-facing communications. Covers brand managers, PR managers, corporate communications leads, executive communications managers, research communications, and press relations.
Content & Social Media Manager
Creates and distributes content across owned and social channels to build audience engagement and brand awareness.
Partner Marketing Manager
Develops and executes co-marketing programs with technology, channel, and strategic partners.
Community Manager
Builds and nurtures user communities to drive engagement, loyalty, and advocacy.
Marketing Operations & Analytics
Manages the marketing technology stack, campaign operations, lead management workflows, and operational reporting. Focuses on running and optimizing martech tools (HubSpot, Marketo, Salesforce), campaign execution, and demand operations.
Recent Jobs
The latest Marketing openings across the AI industry.