Applied Methods
~The MetaMarketingBrand & Communications Manager

Brand & Communications Manager

This role develops and executes communications strategies for AI companies, translating complex technical capabilities and business initiatives into compelling narratives for distinct audiences—whether media, executives, policymakers, or enterprise buyers. Day-to-day work spans writing keynotes and bylines, building journalist relationships, managing product launches and crisis moments, and shaping how leadership communicates their vision. What sets these roles apart is their strategic focus on connecting what the company actually builds to what external audiences care about, often serving as the connective tissue between technical teams and public-facing narrative. These managers typically sit within dedicated communications or brand functions, partnering closely with product, engineering, and go-to-market teams while reporting to heads of communications or brand leadership.

$ titles --canonical
Brand LeadCommunications ManagerSenior CopywriterCommunications LeadCommunications Manager, ResearchDirector, CEO CommunicationsExecutive Communications ManagerHead of CommunicationsPR ManagerSenior Manager, Policy Communications
Open Jobs47
Companies Hiring30
$ expectations --role brand-&-communications-manager

Measured across 46 of 47 open postings.

28%
expect AI in the role's own work
4% state it as a requirement
44%
work directly with customers
22%
manage people
Senior
most common level
35% of open postings
BY LEVEL

This role is advertised at 3 levels, so a single figure for the role would describe none of them. Experience and pay are the midpoints for each level on its own.

LevelShareMedian yearsMedian pay
Mid22%(10)——
Senior35%(16)9$211k
Manager22%(10)7—

A dash means too few postings stated it to report a midpoint. Most companies do not publish a salary band, so pay is indicative rather than a market rate. 3 levels with fewer than 10 open postings are not shown.

WHAT THEY ASK FOR, VERBATIM

“Adopt AI integration for the communications team to enhance content ideation, creation, and scaling”

Cohere · PR Director, APAC

“You understand how AI can encode brand standards, scale creative output, and protect consistency without flattening distinctiveness”

Writer · Lead brand marketing manager

“Already use Claude or other AI models in your own writing practice and can talk concretely about how”

Anthropic · Copywriter, Developer

“You understand the technology and the industry. You are fluent enough in AI, application architecture, and data infrastructure to engage credibly with technical executives, developers, product leaders, technical media, and analysts”

MongoDB · Vice President, Global Communications
$ barriers
58%
advertised as remote
of postings that state a work mode
84%
still advertised a month later
about typical for the board

Requirements are a share of every open posting, so a role missing from this list is one where almost nobody asks. Work mode is different: many postings never say, so that figure counts only the ones that do. A posting stops being advertised when it is filled, cancelled or reorganised, so read the last figure as how long these stay on the market, not as time to hire.

$02

Skills

What companies are looking for in this role.

$ skills --core

Brand strategy and identity

54%

Content strategy and editorial planning

52%

Corporate and executive communications

52%

Media and analyst relations

41%

Product positioning and messaging

35%

Campaign creative direction

30%

Go-to-market strategy

17%

Narrative visual storytelling

15%

Technical narrative translation

15%

Government affairs and advocacy

11%

Customer advocacy and storytelling

11%

Paid media management

11%
$ skills --emerging

Hands-on AI tool fluency

15%
$ skills --soft

Executive communication and storytelling

52%

Writing and editorial judgment

46%

Cross-functional collaboration

41%

Technical team leadership and mentoring

17%
$03

Technology

The tools and technologies that define this role.

$ tech --tool
Figmalow
$ tech --concept
Generative AIlow
$04

Open Jobs

47 open Brand & Communications Manager jobs across 30 companies.

Figma2d
Executive Communications Manager
San Francisco, CA • New York, NY·Marketing
Sierra1w
Communications & Marketing Manager, Japan
Tokyo·Marketing
Cohere1w
Senior Manager, Executive Communications
San Francisco·Marketing
Anthropic1w
Digital Campaigns, Policy Advocacy
San Francisco, CA | Washington, DC·Marketing
Cohere1w
PR Director, APAC
Singapore·Marketing
Helsing1w
Brand Manager - Marketing & Communications
Berlin; London; Munich·Marketing
Databricks2w
Director, International Communications
London, United Kingdom·Marketing
Writer2w
Lead brand marketing manager
New York City, NY·Marketing
OpenAI2w
Product Communications Lead, Business
San Francisco·Marketing
Shield AI2w
Senior Communications Manager - Middle East (5946)
Abu Dhabi·Marketing
Cohere3w
Executive Producer, Executive Communications
San Francisco·Marketing
Together AI3w
Director of Brand
San Francisco·Marketing
Anthropic3w
Copywriter, Developer
San Francisco, CA | New York City, NY·Marketing
MongoDB3w
Vice President, Global Communications
United States·Marketing
Snorkel AI3w
Communications Manager
New York City, NY (Hybrid); San Francisco, CA (Hybrid)·Marketing
OpenAI4w
B2B Communications Manager, LATAM
São Paulo·Marketing
Crusoe4w
Senior External Communications Manager
San Francisco, CA - US·Marketing
Lovable4w
Brand Content Lead
Boston·Marketing
Waymo4w
Public Relations Manager, Partnerships
Mountain View, CA, USA; San Francisco, CA, USA·Marketing
Lovable1mo
Corporate Communications & Public Affairs (Europe)
Stockholm·Marketing