Events Marketing Manager
This role orchestrates the full lifecycle of marketing events—from strategy and vendor management through on-site execution—for AI companies building transformative products. Events Managers coordinate across sales, product, and marketing teams to deliver conferences, webinars, and sponsored activations that drive pipeline and brand visibility, often managing budgets, tracking ROI, and scaling programs as the company grows. What sets this role apart is its focus on operational excellence and measurable business impact; these managers don't just execute logistics but design experiences that connect audiences to the company's AI mission and translate attendance into quantifiable outcomes. Typically embedded within marketing departments or as part of dedicated events teams, Events Managers partner with senior leadership, creative studios, and cross-functional stakeholders to ensure each program reflects the company's positioning in a rapidly evolving AI landscape.
Skills
What companies are looking for in this role.
Building and executing strategic event programs aligned to revenue and pipeline targets
Managing end-to-end event lifecycle from planning and budgeting through execution and ROI analysis
Coordinating logistics including venue sourcing, vendor management, catering, and on-site setup
Conducting cross-functional coordination across sales, marketing, product, and leadership teams
Developing and managing event budgets with accountability for cost control and resource optimization
Managing vendor relationships and negotiating sponsorships and premium event placements
Building scalable event processes, templates, and playbooks for repeatable execution at scale
Tracking event performance metrics and establishing attribution models connecting events to pipeline and revenue
Defining event strategy and success metrics aligned to business objectives and target audiences
Designing and facilitating executive engagement experiences including dinners, briefings, and VIP programs
Executing in-person and virtual event experiences including webinars, livestreams, and hybrid formats
Creating compelling event messaging, content, and branded collateral in partnership with creative teams
Localizing and adapting global event playbooks for regional and market-specific audiences
Operating as a founding regional marketer with ownership of strategy and execution in new markets
Integrating account-based marketing strategies with event programs to drive enterprise pipeline
Building and nurturing community engagement through event experiences and participant followup
Developing field marketing programs that drive regional pipeline and brand presence
Establishing event technology infrastructure including registration platforms and reporting systems
Hosting and producing hackathon experiences with hands-on facilitation and content delivery
Organizing and managing multiple concurrent projects with strong attention to detail and timelines
Communicating clearly and concisely with internal stakeholders and external partners
Problem-solving and adapting quickly to changing circumstances in fast-paced environments
Taking ownership and operating with high autonomy to deliver results with limited oversight
Building and maintaining relationships with vendors, partners, and cross-functional teams
Collaborating cross-functionally and being a trusted partner to internal stakeholders
Translating organizational strategy and objectives into actionable event experiences and programs
Presenting and facilitating sessions, demonstrating comfort with public speaking and audience engagement
Technology
The tools and technologies that define this role.
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25 open Events Marketing Manager jobs across 17 companies.
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