Applied Methods
~The MetaPeople & HREmployee Experience & Employer Brand

Employee Experience & Employer Brand

This role develops and executes employer brand strategy and recruitment marketing campaigns to attract frontier AI talent to the company. The role balances strategic narrative-building—anchored in technical leadership, research impact, and company culture—with hands-on execution of multi-channel campaigns, content creation, events, and candidate experience optimization. They partner with hiring teams, marketing, and leadership to ensure consistent positioning across all touchpoints while monitoring competitor strategies and measuring campaign performance against recruitment metrics like cost-per-hire and offer acceptance rates. Positioned within talent or people teams at rapidly scaling AI companies, this role directly supports hiring goals while shaping external perceptions in competitive talent markets.

$ titles --canonical
Employee Experience Program ManagerEmployee Experience ManagerEmployer Brand ManagerEmployer Branding SpecialistEmployee Listening ManagerSenior Employee Listening ManagerPeople Events & Culture ManagerCulture ManagerInternal Communications Manager, People
Open Jobs6
Companies Hiring6
$ expectations --role employee-experience-&-employer-brand

Measured across 6 of 6 open postings.

0%
expect AI in the role's own work
0% state it as a requirement
0%
work directly with customers
17%
manage people
Mid
most common level
50% of open postings
$02

Skills

What companies are looking for in this role.

$ skills --core

Process design and improvement

67%

Operational metrics and analytics

67%

Program and project management

33%

Employee lifecycle operations

33%
$ skills --soft

Cross-functional collaboration

83%

Change management

83%

Technical communication

50%

Ownership in ambiguity

33%